Marketing Cloud Account Engagement Consultant Certification: Complete Guide 2025
Exam Code: SALESFORCE-30
Validates skills in designing, building, and implementing marketing automation solutions using Salesforce Marketing Cloud Account Engagement (formerly Pardot) for lead generation and nurturing.
Exam Details
Marketing Cloud Account Engagement Consultant Resources
Everything you need to prepare for and pass your exam
Practice Exam
Full-length Marketing Cloud Account Engagement Consultant practice test
Exam Simulator
Realistic exam simulation experience
Mock Exam
Full-length timed mock exam
Study Guide
Comprehensive study materials
Exam Objectives
Official exam domains and topics
Free Practice Test
Free sample questions to try
Exam Domains & Topics
Master these 5 domains to pass your exam
Visitor and Prospect Management
of exam
Email Marketing and Engagement Programs
of exam
Lead Management and Scoring
of exam
Salesforce Integration and Reporting
of exam
Account Engagement Setup and Administration
of exam
Who Should Take This Exam?
This certification is ideal for the following professionals
- Marketing automation professionals with 6+ months of Account Engagement experience
- Salesforce consultants specializing in marketing solutions
- Marketing operations managers implementing lead nurturing strategies
- Digital marketers expanding into Salesforce ecosystem
Recommended Study Timeline
Plan your preparation effectively
8-12 weeks
Recommended study duration
Weeks 1-2: Foundation
Review exam objectives & core concepts
Weeks 3-6: Deep Dive
Study each domain with hands-on practice
Weeks 7-8: Practice & Review
Take practice exams & focus on weak areas
Practice by Difficulty
Choose your challenge level
Practice Question Banks
Extensive question collections for thorough preparation
2025 Exam Resources
Latest materials updated for the current exam version
Career Opportunities
Related Job Titles
$95,000
Average Annual Salary
Prerequisites
6+ months hands-on experience with Marketing Cloud Account Engagement Understanding of marketing best practices and email marketing Familiarity with Salesforce CRM integration Knowledge of lead management and scoring strategies
Marketing Cloud Account Engagement Consultant FAQs
Common questions about the SALESFORCE-30 certification exam
The Marketing Cloud Account Engagement Consultant certification validates your expertise in designing and implementing marketing automation solutions using Salesforce Account Engagement (formerly Pardot). It demonstrates your ability to create lead generation and nurturing campaigns, manage prospect data, and integrate marketing automation with Salesforce CRM.
The exam is considered moderately challenging, requiring both hands-on experience and theoretical knowledge. With 60 questions to complete in 105 minutes and a 72% passing score, candidates need practical experience with Account Engagement features, marketing automation strategies, and Salesforce integration. Most successful candidates have 6-12 months of real-world implementation experience.
Marketing Cloud Account Engagement Consultants typically earn between $75,000 and $115,000 annually, with an average salary around $95,000. Compensation varies based on location, years of experience, additional certifications, and whether you work as an independent consultant or for a Salesforce partner. Those with multiple Salesforce certifications often command higher salaries.
No prior Salesforce certification is required for the Marketing Cloud Account Engagement Consultant exam. However, having a Salesforce Administrator certification is highly recommended as it provides foundational knowledge of the Salesforce platform and CRM integration concepts that are essential for this role.
The certification is valid for 3 years from the date you pass the exam. To maintain your certification, you must complete maintenance modules on Trailhead each release cycle (3 times per year). This ensures you stay current with new features and updates to the Marketing Cloud Account Engagement platform.
About the Marketing Cloud Account Engagement Consultant Certification
The Marketing Cloud Account Engagement Consultant (SALESFORCE-30) is a professional-level certification offered by Salesforce. This certification validates your expertise in enterprise software and is recognized globally by employers seeking qualified professionals.
Why Get Marketing Cloud Account Engagement Consultant Certified?
- Career Advancement: Certified professionals earn an average of $95,000 per year
- Industry Recognition: Salesforce certifications are respected worldwide
- Skill Validation: Demonstrate your expertise to employers and clients
How to Prepare for SALESFORCE-30
Hydranode offers comprehensive preparation materials including practice exams, study guides, and free practice tests to help you pass on your first attempt.